HOW TO DIFFERENTIATE YOUR BUSINESS IN A SUPER COMPETITIVE + TRADITIONAL INDUSTRY

Wondering how to make a name for yourself in a crowded industry where doing things the way they've always been done is the norm? In this video we speak with Ryan Stirm, Owner of Stirm Wine Co., to hear his three VERY insightful tips he has used to become what the SF Chronicle has described as one of the top "Winemakers to Watch" and someone who "will be influencing [the wine industry] for years to come."

As part of the 2019 #261marketing initiative created by Bryce Root and The Root Group, this video was created to help show the elusive "how" of marketing that so many business owners are left trying to figure out.

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