Selling the WANTS vs The NEEDS in Your Fitness Studio | The GSD Show with Mike Arce

📣 WANTS are accomplished by NEEDS 📣

Ok, so what does this mean? 👇

(Full episode here:

People don’t spend money on things they NEED -- In fact, they cringe every time they do it. Think about it this way...

How often do you shout, “I can’t wait to pay this medical bill!”❓ Exactly. Which means…

You have to focus on the things people WANT in order to convince them to purchase something they NEED (a Membership) 👇

.....Watch the full episode here:

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