List of the top 10 sneaky ways movie theaters get you to spend more money. Theaters rely on concession stands to make money. That's why they are overpriced. Popcorn costs almost nothing to make. ➡️ SUBSCRIBE to BabbleTop!
Going to the movies has become a pretty expensive affair. From movie tickets to concessions, prices have increased considerably, and movie theaters seem to do everything within their power to make you part with your cash. Here are 10 Sneaky Ways Movie Theaters Get You To Spend More Money.
These are the secrets movie theaters don't want you to know about. Between ticket prices and concessions, movie theaters are expensive. Most movie theater chains like AMC and Regal only keep around 50% of the revenue from ticket sales each year. Theaters are able to keep over 80% of concessions revenue as profit. Most theaters are designed to get customers to spend more money on food. And it works, AMC reports that more than 71% of attendees spend money on concessions.
If you enjoyed this list of the top 10 sneaky ways movie theaters get you to spend more money. Comment: #theaters #movies #business
TIMESTAMPS:
0:27 Brand Tie-ins To Amp Up Food And Drink Sales
1:47 Expensively Priced Regular Items
3:02 Attractive Food and Drink Displays at the Concession Counter
4:12 Discounts And Promotions Through Loyalty Programs
5:17 They Capitalize on Movie-Going Culture and Traditions
6:34 Oh, The Delicious Smells!
7:35 The Add-On Food Effect
8:30 They Offer Premium Food Experiences
9:37 Movie Theaters Openly Practice Price Discrimination
11:04 Food And Soda Commercials Before The Movie
SUMMARIES:
- If you are a regular to the movies, you know that brand tie-ins are a regular phenomenon.
- One clever trick that movie theaters employ is selling regular items at a higher price.
- The next place where the movie theater can get you to spend your money is the concession counter.
- Many theaters across America have a number of loyalty programs, including in-house programs or those that involve group deals.
- Cultures and traditions movie theaters take advantage of.
- You could even say that popcorn is the bread and butter of movie theaters! While soda and candy may not be very successful in the smells department, they certainly do the job in the visuals department!
- Add-on food effect. More items mean more sales, and more money for movie theaters.
- Over the last few years, we’ve seen a surge in theaters offering premium food experiences.
- Movie theatres openly practice price discrimination towards their customers.
- Another sneaky trick that theaters use to get you to spend more money is by airing enticing food and drink commercials before the start of the movie.
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All clips used for fair use commentary, criticism, and educational purposes. See Hosseinzadeh v. Klein, 276 F.Supp.3d 34 (S.D.N.Y. 2017); Equals Three, LLC v. Jukin Media, Inc., 139 F. Supp. 3d 1094 (C.D. Cal. 2015).
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