How Luggage Startup Away Became Market Leader With Google Ads

Away is a US-based direct to consumer ecommerce business that sells travel luggage.

Started in 2015 by two former Warby Parker executives, the company has truly disrupted an industry.

In the short time since its inception, they've managed to oust a 100-year-old competitor to become the market leader in the luggage space.

In this third episode of the Google Ads Aces Show I'll share all of the details of Away's Google Ads strategy.

Here is what I cover in this video:
04:31 Away Google Search Ads
08:01 Away Google Shopping Ads
11:46 Away YouTube Ads
12:51 Away Google Display Ads
14:02 Away Scoreboard

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