Many physical product companies are finding themselves dealing more and more with technology and the connected world… that is, their products must interact with many other products, platforms and technologies. Think about all the products in and around your home. We’re asking Alexa or Google to tell us what the weather will be like today. Our refrigerators are reminding us we need milk. We can control our thermostats and light bulbs from our phone. This is our world today. These formerly mundane products are now “smart”, connected and automated. And the product managers and product leaders for these types of products must now bring a whole new paradigm into their thinking - one where their products are now part of a larger ecosystem.
MPM 041: Products & Services in the Connected World, an interview with Mark Karasek, EVP & CTO...
Many physical product companies are finding themselves dealing more and more with technology and the connected world… that is, their products must interact with many other products, platforms and technologies. Think about all the products in and around your home. We’re asking Alexa or Google to tell us what the weather will be like today. Our refrigerators are reminding us we need milk. We can control our thermostats and light bulbs from our phone. This is our world today. These formerly mundane products are now “smart”, connected and automated. And the product managers and product leaders for these types of products must now bring a whole new paradigm into their thinking - one where their products are now part of a larger ecosystem.
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